The initiative resulted in an impressive 12 units of blood being donated – 10 units of whole blood and 2 units of double red cell blood. This vital contribution has the potential to save up to 42 lives.

The drive drew enthusiastic participation from across the KEIND workforce, with employees eager to share the gift of life. Among them was Production Operator Fred Brown (pictured above), a seasoned blood donor who has been giving back to his community through blood donation for most of his life.